Sicín Sásta - good chicken doesn’t have to cost an arm and a wing!

A locally produced chicken brand by Carton Bros, Sicín Sásta, has launched in all retailers nationwide. Sicín Sásta are all about embodying Irishness; the great taste, new packaging with sustainability at the forefront, and also the welfare of their chickens.

Sicín Sásta believe great tasting chicken doesn’t happen by accident. Their chickens are born and raised on the same family farm, looked after by farmers in Cavan, Meath and Monaghan, with generations of experience.

Sicín Sásta chickens are a slow-growing breed maturing at nature’s pace. The secret feed recipe uses 70% wholegrains sourced from local farmers and produced in their dedicated chicken-only feed mill.

Reduced, smart packaging has been developed. It moves away from the traditional packaging of whole chicken. There are no leg-ties or clingfilm and the trays have been removed to create one functional whole bird bag. The diced chicken fillet is packed in an innovative resealable pouch, which doubles as a storage container and has 15% less packaging!

The whole fillets are in a tray that uses 60% less packaging and includes a lining to keep it clean and ready to recycle once removed. All these unique, smart packaging options are designed to make life much easier and minimise handling.

Sicín Sásta have two price-tiers available; ‘Free Range’ and ‘Farmers’ Own’. This means that top quality Irish chicken doesn’t have to cost an arm and a leg (or a wing in this case!). Sicín Sásta are proud to have the Bord Bia quality assurance mark and are a Love Irish Food affiliated brand.

Both ranges offer a 1.5kg whole bird and 500g chicken breast fillets. In addition, ‘Farmers’ Own’ provides 420g chicken thigh fillets, and 380g diced fillets.